

‘Big Dream Bubblegum’ was a personal exercise in logo and packaging design. During the initial stages of the Covid19 Lockdown I felt quite disillusioned by my lack of employment so I channeled my frustrations into this satirical logo and packaging design. The aim was to create a fun, bubbly, retro-inspired style to contrast the negative humour of the copywriting. This was the first project I pushed myself to complete for nothing but my own enjoyment and I felt quite proud upon completing it. “Easy to blow. Hard to swallow.” - Big Dream Bubblegum